Top Internet Brands

Written by kayode muyibi on July 18, 2005 in General Stuffs. Add Your Comment.

In the recent Nielsen//NetRatings of top internet brand for the year 2005, I was really shocked to find out that the great Google brand, was in the 4th position.

Top Internet brands in
June 2005
Brand Unique visitors Average time
Yahoo! 99,137 3:06:06
Microsoft 93,550 0:42:51
MSN 90,662 1:43:43
Google 76,931 0:39:56
AOL 74,460 6:22:00
eBay 51,098 1:58:07
MapQuest 40,238 0:12:47
Real 35,450 0:36:28
Amazon 35,086 0:21:55
Weather Channel 30,325 0:27:06
Source:
Nielsen//NetRatings

Well i guess, our angle of seeing things are not actually the way the are in reality. I was thinking Google was the top brand on the net. But i guess i was wrong. Keep it up Yahoo !

This post was written by kayode muyibi.

  • Makes sense to me. Think of all the stuff people do on and with Yahoo! I would have been surprised if the results were significantly different.
  • Well from what i read it was said that and i quote

    A brand is defined as a consolidation of multiple domains and URLs that has a consistent collection of
    branded content. The data is expressed as the percentage of the total universe of Internet users who logged onto the Internet at least once during the reporting period.


    So i guess that answers your question.
  • LcF
    Is it top traffic website or top brand? Since Yahoo!, Microsoft and MSN are content rich site(Yahoo! and MSN is web portal), they generate more visitors traffic and longer visit period than search engine -- Google.

    It is unfair to judget the top brand by visitor numbers.
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